Award notice Services

Provision of Media Planning and Buying Services

Public buyer: Horse Racing Ireland (HRI)
The Curragh
Place of performance: The Curragh
Estimated value: €5,000,000 excl. VAT
Amount awarded: €5,000,000 excl. VAT
Planned end of contract: 14 August 2030
likely re-tender around February 2030
Bids received: 2
Form: Framework agreement
Multi-year contract: the buyer places orders as needs arise.
Procedure: Open procedure
Any company may submit a bid.
Publication: 18 August 2026
Notice language: English

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Description

Horse Racing Ireland is seeking a service provider with expertise in the provision of Strategic Media Planning and Buying services across the Republic of Ireland and Northern Ireland.

Awarded to

Havas Media

CPV codes

European codes that classify what the contract is about. They are how we find the tenders for your trade.

79341100

Winning prices for comparable contracts

A quarter below: €312,500
Median: €444,000
A quarter above: €750,000

Amounts awarded (excl. VAT) over the last 3 years for 10 contracts in the same CPV group (7934…), excluding framework agreements. Half of the contracts fall between the two quartiles. TED source: mostly contracts above the EU thresholds, so amounts tend to be high.

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Source : TED – Office des publications de l'Union européenne © Union européenne, données retraitées. Reference 570727-2026.