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Online advertising at the crossroads of different regulatory frameworks

Public buyer
European Commission, DG CNECT - Communications Networks, Content and Technology
Brussels
Place of performance
1049 Brussels
not published: buyer's address
Estimated value
€300,000 excl. VAT
Amount awarded
€297,675 excl. VAT
Planned end of contract
25 August 2025
Bids received
5
Procedure
Open procedure
Any company may submit a bid.
Publication
27 November 2024
Notice language
English

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Description

The purpose of the study is to provide the Commission with an updated comprehensive overview and understanding of the most relevant developments (e.g. technological, regulatory, market) in the online advertising sector, map the main issues and identify possible regulatory gaps. With this study, the Commission is seeking a suitable third-party contractor to broaden Commission’s understanding of the online advertising sector and assess the impact of the relevant provisions of the DMA and the DSA on this sector. The study should inform with scientific and technical and other relevant insights the Commission’s work on implementation and enforcement of the DMA and the DSA and possible evaluation of the DMA online advertising-related provisions

Awarded to

CPV codes

European codes that classify what the contract is about. They are how we find the tenders for your trade.

79310000

Winning prices for comparable contracts

A quarter below
€181,850
Median
€295,788
A quarter above
€522,116

Amounts awarded (excl. VAT) over the last 3 years for 84 contracts in the same CPV group (7931…), excluding framework agreements. Half of the contracts fall between the two quartiles. TED source: mostly contracts above the EU thresholds, so amounts tend to be high.

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Source : TED – Office des publications de l'Union européenne © Union européenne, données retraitées. Reference 724224-2024.