Award notice Services
Media strategy, planning, buying, monitoring, and evaluation for the promotional activities of the European Travel Commission (Multi Supplier Framework Agreement)
- Public buyer
- European Travel Commission
Brussels - Place of performance
- 1000 Brussels
not published: buyer's address - Amount awarded
- €10,000,000 excl. VAT
- Planned end of contract
- 8 January 2029
likely re-tender around July 2028 - Bids received
- 6
- Form
- Framework agreement
Multi-year contract: the buyer places orders as needs arise. - Procedure
- Open procedure
Any company may submit a bid. - Publication
- 5 February 2025
- Notice language
- English
What is the authority looking for?
Services · Communication, publicité, graphisme
The purpose of this procedure is to establish a Multi-Supplier Framework Agreement (MSFA) with the reopening of competition with a pool of agencies able to deliver media strategy, planning, buying, monitoring, and evaluation services for the promotional activities of ETC.
Where and when?
1000 Brussels (buyer's address)
Deadline not published in the notice
Site visit and deadline for questions: stated in the specifications, not in the notice.
What budget?
Amount not published in the notice. The AI analysis and comparable tenders give an order of magnitude.
Why is this tender relevant to me?
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Can I consider bidding?
The AI analysis extracts the participation conditions, the contractor approval and the required documents. See the analysis and the verdict for your company
Nothing is assumed: what the notice does not say is marked "to check".
What do I need to do?
1. Read the analysis · 2. Check that you meet the conditions · 3. Prepare the response · 4. Submit on the official platform before the deadline.
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Description
The purpose of this procedure is to establish a Multi-Supplier Framework Agreement (MSFA) with the reopening of competition with a pool of agencies able to deliver media strategy, planning, buying, monitoring, and evaluation services for the promotional activities of ETC.
Awarded to
CPV codes
European codes that classify what the contract is about. They are how we find the tenders for your trade.
79342000
Winning prices for comparable contracts
- A quarter below
- €207,238
- Median
- €401,516
- A quarter above
- €992,000
Amounts awarded (excl. VAT) over the last 3 years for 54 contracts in the same CPV group (7934…), excluding framework agreements. Half of the contracts fall between the two quartiles. TED source: mostly contracts above the EU thresholds, so amounts tend to be high.
Similar contracts already awarded
| Contract | Winner | Amount |
|---|---|---|
| Roadshow, B2B Communication & Education Campaign for the Nordics in North America European Travel Commission · 17 July 2025 |
CornerSun Destination Marketing, LLC | €255,000 |
| Content development services for consumer communication and promotional activities about travelling in Europe (Multi Supplier Framework Agreement) European Travel Commission · 30 September 2024 |
MMGY Global LTD CECOFORMA - Conceptions, Etudes et Cooperation de Formation Woogie SRL Blue Lines Translations Story 9 Ltd |
€4,000,000 |
| Creative Cities of Central Europe OTA Campaign European Travel Commission · 3 September 2024 |
Travelscape, LLC (doing business as Expedia Group Media Solutions) | €215,000 |
| Concessie voor het leveren, plaatsen en onderhouden van schuilhuizen en informatieborden op grondgebied Gent en voeren van commerciële reclame op welbepaald meubilair Stad Gent · 15 October 2026 |
Bauer Media Outdoor Belgium | – |
| Diffusion par affichage Ville de Mons · 24 September 2026 |
BHS.MEDIA | €519,481 |
Source : TED – Office des publications de l'Union européenne © Union européenne, données retraitées. Reference 77600-2025.