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Award notice Services

Creatieve publiciteitsagentschappen

Notice published in Dutch. The AI analysis summarises it for you in your language.

Public buyer
Nationale Loterij N.V. van publiek recht
Etterbeek
Place of performance
1040 Etterbeek, Brussels-Capital
not published: buyer's address
Amount awarded
€39,500,000 excl. VAT
Planned end of contract
13 August 2029
likely re-tender around February 2029
Bids received
4
Form
Framework agreement
Multi-year contract: the buyer places orders as needs arise.
Procedure
Competitive negotiated procedure
You first submit an application; shortlisted candidates bid, then negotiate with the buyer.
Publication
22 August 2025
Notice language
Dutch

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Description

Le présent marché vise à conclure, à l'issue d'une procédure en deux phases, un accord-cadre avec un seul prestataire de services PAR LOT pour des services de campagnes publicitaires en matière de communication marketing, contenus marketing, communication d'activation, image d'entreprise et services connexes, y compris des recommandations stratégiques dans ce domaine, pour les marques, les produits et la marque d’entreprise de la Loterie Nationale.

Awarded to

3 lots

  • Jeux de tirage
  • Jeux de loterie instantanés
  • Communication corporate

CPV codes

European codes that classify what the contract is about. They are how we find the tenders for your trade.

79341400 79341200 79413000 79553000 79822500 79823000 79824000

Winning prices for comparable contracts

A quarter below
€207,238
Median
€401,516
A quarter above
€992,000

Amounts awarded (excl. VAT) over the last 3 years for 54 contracts in the same CPV group (7934…), excluding framework agreements. Half of the contracts fall between the two quartiles. TED source: mostly contracts above the EU thresholds, so amounts tend to be high.

Similar contracts already awarded

ContractWinnerAmount
Plaatsing, transport, opslag en onderhoud van reclamemateriaal
Nationale Loterij N.V. van publiek recht · 17 July 2026
Jada Events BV €450,000
Knip, Kras, Win 2026 (voorheen bekend onder de naam ‘Geknipt om te winnen’)
Nationale Loterij N.V. van publiek recht · 9 March 2026
ZANZIBAR €485,630
Digitale marketing- en communicatiediensten voor alle spelen van de Nationale Loterij
Nationale Loterij N.V. van publiek recht · 5 March 2026
iO Belgium NV
Springbok
€21,500,000
Concessie voor het leveren, plaatsen en onderhouden van schuilhuizen en informatieborden op grondgebied Gent en voeren van commerciële reclame op welbepaald meubilair
Stad Gent · 15 October 2026
Bauer Media Outdoor Belgium –
Diffusion par affichage
Ville de Mons · 24 September 2026
BHS.MEDIA €519,481

Source : TED – Office des publications de l'Union européenne © Union européenne, données retraitées. Reference 548057-2025.